In the wake of Hurricane Sandy, Team Rubicon, a group of military veterans with first response training, was one of many civilian organizations that made an immediate and instrumental impact on New York's recovery. Now they're heading to Oklahoma to lend a hand, They're seeking funding, and New York food businesses are doing their part.
Allison Robicelli, the cupcake baker turned relief sergeant who organized food and relief efforts all around Brooklyn and beyond, fed Team Rubicon during their work in New York. "We as New Yorkers are indebted to them and their bravery," she writes on her website, and she's quick to point out on Twitter how immediate and effective their response was over larger organizations like the Red Cross.
Now, through her and others' encouragement, New York food businesses and writers are banding together with crowdfunding sites to finance Team Rubicon. The fundraising site is here, already over $3,500 in to its $15,000 goal (it launched yesterday).
Other members of the fundraising effort include Thirty Acres, Liddabit Sweets, Whimsy & Spice, Roni Sue Chocolates, Spoonable, Door Sixteen, KelSo Beer, Whisk NYC, and friends of Serious Eats Donnie Tsang and Noah Arenstein.