The Sandwich on '30 Rock' Sandwich Day Episode Revealed: Fiore's in Hoboken, NJ




Tips and tricks for making the best sandwiches at home.

Last May, there was a special "Sandwich Day" episode on 30 Rock. In a climactic scene, Liz Lemon, Tina Fey's character, rushes to the airport to catch her then-crush Floyd, but gets stalled at the security gateā€”her sandwich's dipping sauce exceeded the three ounce limit. "I can have it all," she says, choking it down before racing after Floyd. Almost a year later, and Caroline of Devil and Egg still wants to know the juicy sandwich's origins.

If you troll around the interweb, you'll read a lot of people theorizing that it's Defonte's in Red Hook, Brooklyn, which now has a location on Third Avenue in Manhattan. But in a happy and one might say, karmic, coincidence, I happen to have a very good friend who's husband works on the set of 30 Rock.

That friend's husband's arms were twisted, and Eureka! Turns out it's from Fiore's Deli in Hoboken, New Jersey. A close-up of the sandwich, after the jump.


Robyn remembered that we had tried the sandwich last summer, and found this glossy shot of hers.

The sandwich anatomy: a long Italian loaf, roast beef made in-house at Fiore's, fresh mozzarella also made in-house, roasted red peppers, and a side of gravy made from the roast beef's drippings ("so good you could drink it").

Fiore's Deli

414 Adams Street, Hoboken NJ 07030 (map); 201-659-1655

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