I often feel that a sandwich without cheese is hardly a sandwich at all. Yet the B.L.A.T. ($10) at Friedman's Lunch won me over because what it lacks in cheese, it makes up for in smoky bacon and creamy avocado. More
With a nod to the classic Jewish deli--barrels of pickles at the doors, lox and pastrami on the menu--Friedman's Lunch draws you inside, out of the Chelsea market's long corridor, but the menu is hit-and-miss. More
[Photo: Nikki Goldstein] Most egg dishes fall on the savory side of the menu, but Friedman's Lunch in Chelsea Market breaks the rule. It's a completely unusual (if not seasonally appropriate) pairing: baked eggs with pumpkin puree, goat cheese... More
