In trying to explain the cupcake trend to my dad this weekend, I told him that part of the appeal is in the presentation. Two parts mommy, one part a clever brand of twee, a good cupcake is half about the attitude. And with its slightly off-kilter flavors and adorable cupcake-carrying apparatuses, the CupcakeStop adopts just the right tone.
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All the polls! Street food—and not just hot dogs, pretzels, and Mister Softee—have been a New York presence for generations. But 2009 saw the launch of more roving, Tweeting, high-concept food trucks than any year in recent memory. So today...
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[Photographs: Robyn Lee] Over 1,000 people showed up yesterday to the fifth annual Vendy Awards outside the Queens Museum of Art. Each of the eleven vendors nominated served a plate piled with specialties like schnitzel, huaraches, falafel, choinkwiches (a...
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After an insanely successful first week of apologizing for selling out too early (yeah, apparently people aren't over cupcakes) CupcakeStop will offer free mini cupcakes to anyone who stops by the truck today. Just print out this page and pick...
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Photographs by Robyn Lee CupcakeStop previewed their mobile cupcakery on Friday, starting in Chelsea on 23rd Street between 7th and 8th Avenue, then moving to 14th Street between Union Square West and 5th Avenue where they sold-out early for...
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"Honestly I haven't been annoyed with the trend at all. Cupcakes are a delicious and convenient treat that don't require any utensils." It was only a matter of time before a street vendor would be devoted to cupcakes. Sure, there's...
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