The Vendy Awards, New York's annual celebration of street food, are hitting Sunset Park in a few weeks. Until then we'll be taking a look at the finalists in their rookie category—new vendors who started cooking on the street just this year. Next up: Mamak.
Although Malaysian food is gaining a growing foothold in New York, Mamak, which launched back in April, is one of the first to bring rendang to the city's street food scene. The dish, a dry-braised curry with southeast Asian spices and plenty of coconut, is one of Malaysia's iconic dishes.
According to co-owner Jordan Cheah, "Not too many people have had Malaysian cuisine before, let alone even know where Malaysia [is] on the map.We always have to make reference to our neighbor countries such as Thailand and Singapore. So far, it has been very well received... We will continue to do what we do best, and we hope through the word of mouth, we can slowly creep our way to popularizing Malaysian cuisine and our culture!"