PrintPost-Mortem: Last Issue of Gourmet, With Subscription Offer?
Clearly, the closing of Gourmet took everyone by surprise... including whoever's printing the thing. Brokelyn noticed that their last mailed copy of the magazine came with a subscription offer:
The deal: buy a one-year sub for $20 and get a bonus gift sub for [the grovelingly low price of] $4. "Don't miss out," the promo copy reads. "Like the holidays, this offer won't be around for long." They weren't kidding.
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5 Comments:
I was amused to get that in my issue too. I wonder what they'd do if someone took them up on it :-)
sylphon at 1:40PM on 10/22/09
yeah, me too. i was surprised that it wasn't more of a finale type issue. maybe they already had the majority figured out before the news hit? boring cover too.
gastronomeg at 2:30PM on 10/22/09
I saw "The Best of Gourmet" at my local Costco yesterday; there was a large red sticker on the front saying "Get a free subscription to Gourmet with purchase of this book!"
DrGaellon at 3:23PM on 10/22/09
Guess it was already printed and waiting when the decision was made.
Chew on That at 4:38PM on 10/22/09
I loved this also - what a great gift. Here it only cost me four bucks but...um......ok it doesn't exist.
alexisriley at 6:10PM on 10/22/09