Sugar Rush: Plain Frozen Yogurt with Honey at Bloomingdale's Forty Carrots
"Psst...that woman...she's taking our picture!"
"Oh! The nerve."
With that, the gaggle of fur-clad society blondes edged away from my table.
Now, if I were a gossip reporter, Forty Carrots, the frozen yogurt source tucked inside Bloomingdale's seventh floor bedding department, might not be the worst territory to stake out. As it happens, I was only taking pictures of the yogurt.
Forty Carrots is a poorly-kept secret, with lines regularly snaking through Ralph Lauren linens. The café serves a light lunch menu, including retro-chic scoops of tuna, chicken, and egg salads, but almost everyone is there for the yogurt.
Their tangy frogurt is slightly more calorific than Pinkberry's (100 calories compared to Pinkberry's 70 calories per 4-ounce serving), but immeasurably creamier and more luscious. Flavors rotate daily, and toppings range from the timeless (crushed Oreos, Gummi Bears) to the trendy (chocolate-covered goji berries, wheat germ), with, curiously, no fruit in between. But the only thing to get is a small plain ($4.50) topped with wildflower honey (an additional $1), which is everything you like about Greek yogurt and honey, times a thousand. Bonus: the cold yogurt freezes the honey into delicious, taffy-like strands.
Forty Carrots at Bloomingdale's
1000 3rd Ave, 7th Fl, New York, NY 10022 (map)