Serious Eats: New York
Pumpkin Sugar Rush: How Sweet It Is
Editor's note: Every afternoon we like to post a short Sugar Rush to end your day. Think of it as the dessert to your daily blog reading. Plus, as an added bonus, every day between now and Halloween these Sugar Rushes will all be pumpkin based. It's the only way we could think of covering the enormous number of pumpkin sweets being offered in the city right now. Enjoy!
In the Autumn world of pumpkin cupcakes, many are quick to conclude that Sugar Sweet Sunshine holds the crown. That is until now. While the creations at SSS are sweet and fluffy creatures, a refined yet unpretentious take is found just a few blocks away. Meet How Sweet It Is. We touched upon this bakery once in the past, and we're back again—this time for the seasonal Pumpkin & Spice Cupcake. Rich with molasses, generous with nutmeg, and impossibly moist, the pumpkin makes its show in the form of a lush pumpkin-cream cheese filling. The smooth frosting gets piped over the surface, teetering on the brink of that perfect cake to frosting ratio.
How Sweet It Is
157 Allen Street, New York NY 10002 (b/n Stanton and Rivington; map)
howsweetitispastry.com/